Knowledge is Power.
Periodically Channel Marketing Group and Allen Ray Associates conduct industry research to help you better understand the needs, and issues, of end-users, distributors and manufacturers. Some research is complimentary, for others there are executive summaries with the full report available for purchase.
All of our research, and insights, are supported with interviews and surveys.
To purchase simply click on "buy now" or send a request for an invoice and you will get a response and your .pdf within 24 hours.
All of our research, and insights, are supported with interviews and surveys.
To purchase simply click on "buy now" or send a request for an invoice and you will get a response and your .pdf within 24 hours.
Understanding Distributor Marketing Tool Usage & Effectiveness
Channel Marketing Group recently surveyed almost 200 construction and industrial distributors to better understand the marketing tools that they use and how effective they feel that these tools are. Ratings were developed to rank effectiveness. Distributors were also asked about their marketing budgets - from what percentage of activities involved supplier identification to their budgets as a percentage of sales. The report costs only $29.
Click here to purchase.
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